Wednesday’s ad is for Pabst Blue Ribbon, from 1947. Part of a series of ads Pabst did around that time, all showing an illustration inside of a big blue ribbon. This one shows a fisherman pulling out some cans of Pabst that he’d been cooling in the river while he fished.
Tuesday’s ad is for Blatz beer, from 1944. Trying to stay classy, the show their rather plain-looking beer bottle on a silver tray with a bouquet of flowers behind it. I”m not sure it works. According to the ad copy, Blatz is “Never sharp … never bitter … always mellow.”
Friday’s ad is for Ballantine, from 1947. In the background the three Ballantine rings are being used to play horseshoes, while in the foreground a man who’s a dead ringer for Will Rogers in a bow tie is reaching out for a beer. The tagline, “I’ll take Ballantine Ale,” neatly works as both slogan and as a description of what’s going on in the ad.